TorranceLearning

The Ann Arbor (MI) Chamber of Commerce recently released an iPhone application, which provides up-to-date information on the Chamber’s member-2-member discounts. The Chamber uses an eClickMap on its website to demonstrate the app to prospective users and to Chamber members who may offer a discount.  

The eClickMap, a customized, interactive tour, helps Chamber members learn about and use the iPhone app. Equipped with iPhone screenshots and a voiceover, the interaction points out the specific features of the technology in an easy-to-understand format.

The eClickMap can be found on the Ann Arbor Chamber’s website -- click on “Learn more about the m2m A2 Chamber iPhone App.”

The iPhone app, designed by The Whole Brain Group and sponsored by Blue Cross/Blue Shield of Michigan, provides details about discounts offered between members of the Ann Arbor Chamber. Users can also view other directory details, including business’ location, phone, URL, and email.  The mobile format allows the Chamber to push new discounts to the iPhone every week. The iPhone app was made available online at the iTunes App Store on November 12.

TorranceLearning’s eClickMaps enable customers to deliver short multimedia learning pieces on their websites to visually explain complex topics.  This gives website visitors instant, visually organized access to information about a physical space, complex product, or visual concept.  To see other examples of eClickMaps, visit www.eClickMap.com.

TorranceLearning creates custom learning solutions for clients with unique or proprietary training needs.  The company is based in Chelsea, Michigan.

Follow eClickMaps on Twitter at www.twitter.com/eclickmap.   Follow TorranceLearning on Twitter at www.twitter.com/tlearning.

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